Design Thinking is an approach to managing innovation that is focused on intense collaboration and creative idea development. To put it simply, it is a concept that places observation of human behaviour at its centre, finding unexpected insight in the extremes of how people choose to act. This is as powerful tool because it doesn’t aim for the easy middle, but for the less obvious edges, where innovative connections are more likely to be found. If you are looking for new ideas that will resonate with the public, it is a very good place to start (for those who want to learn more, a good place to start is the D School at Stanford)
Project Based Learning is an approach to education that asks students to take what they learn on campus and apply it in the field, usually in groups. They are required to act as project managers, building and testing theories in the real world and learning from the reaction of real users, real communities.
In the EDGE program our intent is to extend this concept with International Collaboration. That is, EDGE students are required to work with collaborators and advisors from overseas, to develop their ideas beyond Japan and to bring back the lessons of that experience. With this in mind the group of people or businesses that are brought together to develop a project are very important, and not only for the partners and the students. Our ambition is to extend the EDGE program to grow a network of like-minded businesses, agencies, and motivated individuals.
The diagram below illustrates the relationship of course students with project partners and others. If you are interested in being part of the program either as a student or as a potential partner, don’t hesitate to contact us.